The Cotton Club needed a new happy hour poster to promote their summer special. I decided to do a set of posters that can be rotated between being posted on the poles downtown, placed inside the club, and on the website/social media.
I wanted to keep these as minimalist as possible because they were a specific small dimension, 11 x 17″, for frames on the interior of the club and on the telephone poles downtown.
I also drafted up a large poster for the exterior of the building but later decided that the city of st. John’s might find it a little too cheeky! This one never made it to the client for print approval but has been featured on their social media channels several times over the last two years.